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Links of London 1st Rosette
Links of London 1st Rosette €60
Thomas Sabo Solid Feather
Thomas Sabo Solid Feather €29
Links of London Graduation Cap
Links of London Graduation Cap €60
Links of London Dachshund
Links of London Dachshund €60
Thomas Sabo Feather
Thomas Sabo Feather €22
Links of London Rose Gold Santa Claus
Links of London Rose Gold Santa Claus €85
Thomas Sabo CZ Letter S
Thomas Sabo CZ Letter S €44
Thomas Sabo Cut Out Heart
Thomas Sabo Cut Out Heart €29
Thomas Sabo Cross
Thomas Sabo Cross €29
Thomas Sabo Lucky 21
Thomas Sabo Lucky 21 €34
Thomas Sabo Clover Leaf
Thomas Sabo Clover Leaf €24
Thomas Sabo Westie Dog
Thomas Sabo Westie Dog €28 €55
Links of London Big Ben
Links of London Big Ben €30 €60
Links of London Eiffel Tower
Links of London Eiffel Tower €30 €60
Links of London Bird Cage
Links of London Bird Cage €85
Links of London Suitcase
Links of London Suitcase €60
Links of London Crescent Moon with Diamond
Links of London Crescent Moon with Diamond €95
Links of London Gold Compass
Links of London Gold Compass €95
Thomas Sabo Heat with Doves
Thomas Sabo Heat with Doves €29
Thomas Sabo Angel with Lyre
Thomas Sabo Angel with Lyre €49
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Charming Little Charms to Add to Your Collection

Charms are the little trinkets that spruce up any necklace or bracelet. These small add-ons do wonders and can change the look of your favourite accessory in an instant. Our collection of charms allows you to customise definitive pieces and make them flirty and fun or classy and elegant. A charm can transform your necklace or bracelet and turn it into something really special. The Rocks Jewellers collection of charms
features outstanding pieces in all shapes and sizes. From trinkets targeted towards the youth, to gems that make the perfect addition to a luxurious collection of accessories, we’re sure you’ll find something beautiful in our collection. We carry the finest charms from only the best and most reliable brands. Browse through our catalogue today to find the perfect charm for yourself or one you can give as a gift.

Charm bracelet

A charm bracelet is an item of jewelry worn around the wrist. It carries personal "charms": decorative pendants or trinkets which signify important things in the wearer's life.


The wearing of charms may have begun as a form of amulet to ward off evil spirits or bad luck.

During the pre-historic period, jewelry charms would be made from shells, animal-bones and clay. Later charms were made out of gems, rocks, and wood.[1]

For instance, there is evidence from Africa that shells where used for adornments around 75,000 years ago. In Germany intricately carved mammoth tusk charms have been found from around 30,000 years ago. In ancient Egypt charms were used for identification and as symbols of faith and luck. Charms also served to identify an individual to the gods in the afterlife.

During the Roman Empire, Christians would use tiny fish charms hidden in their clothing to identify themselves to other Christians. Jewish scholars of the same period would write tiny passages of Jewish law and put them in amulets round their necks to keep the law close to their heart at all times. Medieval knights wore charms for protection in battle. Charms also were worn in the Dark Ages to represent family origin, religious and political convictions.

Charm bracelets have been the subject of several waves of trends. The first charm bracelets were worn by Assyrians, Babylonians, Persians, and Hittites and began appearing from 600 – 400 BC.

Charm bracelets have been the subject of several waves of trends.

For example, Queen Victoria wore charm bracelets that started a fashion among the European noble classes. She was instrumental to the popularity of charm bracelets, as she “loved to wear and give charm bracelets. When her beloved Prince Albert died, she even made “mourning” charms popular; lockets of hair from the deceased, miniature portraits of the deceased, charm bracelets carved in jet.”

In 1889, Tiffany and Co. introduced their first charm bracelet – a link bracelet with a single heart dangling from it, a bracelet which is an iconic symbol for Tiffany today.

Despite the Great Depression, during the 1920s and 1930s platinum and diamonds were introduced to charm bracelet manufacturing.

Soldiers returning home after World War II brought home trinkets made by craftsmen local to the area where they were fighting to give to loved ones. American teenagers in the 1950s and early 1960s collected charms to record the events in their lives. Screen icons like Elizabeth Taylor and Joan Crawford helped to fuel the interest and popularity of charm bracelets.

Although interest and production waned through the latter part of the 20th century, there was a resurgence of popularity after 2000 and collectors eagerly sought out vintage charms. Inspired by to the movie Pirates of the Caribbean, bracelets with little charms of swords, crosses and skulls were introduced as a fashion trend during Winter 2006.

European charm bracelets

Since 2002, a new trend for European charm bracelets has emerged in both Europe and North America. These modular bracelets consist of a chain onto which different beads or 'charms' can be put. The charms are made from gold, silver or Murano glass and are interchangeable to allow the wearer to create their own look. These beads can be sculpted to simulate anything from animals to people. There are literally thousands of beads available for these bracelets as beads can be created to reflect any interest or category.

They appeal to a diverse customer base due to the wide range of beads available. The cost of the beads can be as low as $20 each. The price range can extend into the hundreds of dollar range since beads can be crafted of gold, platinum, and diamonds.

Originally introduced by Danish jewellery company Trollbeads in 1976, this style of bracelet grew in popularity and today there are many brands available. In the UK the most successful brand of European charm bracelet is Pandora and Lovelinks, though Biagi, Zable, Reflections by SimStars, Chamilia, Novobeads, Oriana, and Trollbeads are also very popular in the US. A key feature of the actual beads is that they are compatible with all major bead bracelet manufacturers. A Novobeads bracelets can be worn on a Pandora bracelet and vice versa.

These bead bracelets are fully customizable as the clasps for the bracelets and necklaces are not included when purchased. There are many options for these as well. There are even options for anchor slides which help secure the bracelet.

This current fashion for modular jewelry builds on the success that 'Add A Bead' jewelry had in the 80s.

Italian charm bracelets

A charm is a small ornament usually (dangling) from a bracelet or chain. However, the authentic Italian Charm Bracelet is configured differently. While each charm is separate and interchangeable, it lays flat against the wrist and is interlocking to the next charm, similarly to an expansion band. A charm-link connecting tool is available to change the charms, but fingers seem to work just as well.